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Brand Identity

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Your brand identity
is the most powerful tool

Your brand identity is the most powerful tool in building credibility. If it’s going to drive brand awareness, it needs to be distinctive.

From brand positioning, logo design, design systems, and packaging, we collaborate closely with your key people to ensure your branding embraces the essence of your business.

Our branding packages include Brand Positioning, Visual Identity and Tone of Voice, each delivering an expert-led service.

Creative Impact
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What we do:

Brand Proposition

Through a series of strategy and messaging workshops, we’ll help your business clarify, simplify and amplify a single value proposition, and supporting messaging that reflects the best of your brand. This will serve as the starting point for any and all creative work that follows and compliments our web development offering.

Visual Identity

Drawing on the insights of our discovery session, our designer will conceptualise several routes for a visual identity that symbolises what you stand for and sets you apart from the competition.

Tone of Voice

A unique tone of voice helps brands build trust and become memorable in the minds of their audience. We’ll collaborate with your key people to devise a tone that resonates with your customers and inspires them to action.

 
Research Strategy

Our research is based on confident, results driven data. No room for lucky guesses here—just reliable strategy. To increase revenue at your business and create change in your industry, you need a firm understanding of your goals, customers, and what others in your field are doing. 

Our Services

Google Search Ads & Shopping

Google Search is the only channel with high consumer intent thus an important one, and also for the brand. Search is also a source of knowledge about how the market behaves. Creative Minds Digital is an expert in Google ads.

  • – Google Ads, Google Shopping
  • – YouTube Advertising
  • – Display Advertising
  • – PPC (Pay per Click) Management
  • – PPC Audits
Our process

1. Brand Audit

Discover opportunities to enhance your brand’s identity and messaging, and differentiate yourself from the competition. We provide valuable insights and recommendations that help you make informed decisions and achieve your brand goals.
Our process

2. Research & Discovery

Gain valuable insights to enhance your brand’s identity and differentiate yourself from the competition. Our comprehensive research process provides a customised roadmap that guides decisions and helps you achieve your brand goals.

Our process

3. Visual Identity

Visual Identity
Create a visual identity that captures your brand’s personality and resonates with your target audience. Instantly recognisable across all digital products and marketing.
Our process

4. Brand Strategy

Craft a unique brand voice and message that differentiates you from your competitors. Develop a clear and effective brand strategy that guides decisions and helps achieve your goals. We conduct a thorough analysis of your brand, competition, and target audience.
Our process

5. Brand Assets

 
Build a strong brand identity with consistent branding. From business cards to social media graphics, we create branded assets that perfectly represent your personality and values. Be consistently represented across all channels, appealing to your target audience.
Collaboration

Got a project?
Let’s talk.

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